{"id":2638,"date":"2024-12-05T16:31:28","date_gmt":"2024-12-05T15:31:28","guid":{"rendered":"https:\/\/www.pursang.group\/wip\/touche\/works\/ingrediente-italia\/"},"modified":"2025-05-23T17:09:15","modified_gmt":"2025-05-23T15:09:15","slug":"ingrediente-italia","status":"publish","type":"page","link":"https:\/\/toucheadv.it\/en\/works\/ingrediente-italia\/","title":{"rendered":"Ingrediente Italia"},"content":{"rendered":"<h1>INGREDIENTE ITALIA<\/h1>\n<h2>Advertising \/ Print \/ Indoor <br \/>Brand Id \/ Collaterals \/ Web \/ Social<\/h2>\n<h1>INGREDIENTE ITALIA<\/h1>\n<h2>Advertising \/ Print \/ Indoor <br \/>Brand Id \/ Collaterals \/ Web \/ Social<\/h2>\n<div>Project:<\/div>\n<div><span>Ingrediente Italia is a Bologna-based company specializing in the restaurant industry.<\/span><\/div>\n<div><span>It offers consulting services for restaurant businesses and manages several venues, each with its own unique identity: from the elegance of <span style class=\"uk-text-bolder\">Massimiliano Poggi Cucina,<\/span> to the boldness of the <span style class=\"uk-text-bolder\">NEW RANT<\/span> line, to the traditional cuisine of <span style class=\"uk-text-bolder\">Vicolo Colombina.<\/span><\/div>\n<div><span>For each restaurant, we created a positioning that captures its philosophy.<\/span><\/div>\n<div>Project:<\/div>\n<div><span>Ingrediente Italia is a Bologna-based company specializing in the restaurant industry.<\/span><\/div>\n<div><span>It offers consulting services for restaurant businesses and manages several venues, each with its own unique identity: from the elegance of Massimiliano Poggi Cucina, to the boldness of the NEW RANT line, to the traditional cuisine of Vicolo Colombina.<\/span><\/div>\n<div><span>For each restaurant, we created a positioning that captures its philosophy.<\/span><\/div>\n<ul>\n<li>\n<div> \/ \/ <span style=\"font-style:italic; color:#1f1f17\">Massimiliano Poggi Cucina<\/span><\/div>\n<\/li>\n<li>\n<div> \/ \/ Brand Identity <\/div>\n<\/li>\n<li>\n<div> \/ \/ Advertising<\/div>\n<\/li>\n<li>\n<div> \/ \/ Print<\/div>\n<\/li>\n<li>\n<div> \/ \/ Social<\/div>\n<\/li>\n<li>\n<div> \/ \/ Collaterals<\/div>\n<\/li>\n<li>\n<div> \/ \/ Web<\/div>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<div> \/ \/<\/div>\n<\/li>\n<li>\n<div> <span style=\"font-style:italic; color:#1f1f17\">Massimiliano Poggi Cucina<\/span><\/div>\n<\/li>\n<li>\n<div>\/ \/<\/div>\n<\/li>\n<li>\n<div>Brand Identity<\/div>\n<\/li>\n<li>\n<div>\/ \/<\/div>\n<\/li>\n<li>\n<div>Advertising<\/div>\n<\/li>\n<li>\n<div>\/ \/<\/div>\n<\/li>\n<li>\n<div>Print<\/div>\n<\/li>\n<li>\n<div>\/ \/<\/div>\n<\/li>\n<li>\n<div>Social<\/div>\n<\/li>\n<li>\n<div>\/ \/<\/div>\n<\/li>\n<li>\n<div>Collaterals<\/div>\n<\/li>\n<li>\n<div>\/ \/<\/div>\n<\/li>\n<li>\n<div>Web<\/div>\n<\/li>\n<\/ul>\n<p><img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/03\/ingrediente_italia-brand.jpg\" alt=\"\"><br \/>\n<img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/04\/ingrediente_italia-drink-en.jpg\" alt=\"\"><br \/>\n<img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/04\/ingrediente_italia-drink2-en.jpg\" alt=\"\"><br \/>\n<img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/03\/ingrediente_italia-drink-mobile.jpg\" alt=\"\"><br \/>\n<img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/04\/ingrediente_italia-tavola-en.jpg\" alt=\"\"><br \/>\n<img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/03\/ingrediente_italia-tavola_dettagli.jpg\" alt=\"\"><\/p>\n<ul>\n<li>\n<div> \/ \/ <span style=\"font-style:italic; color:#1f1f17\">Vicolo Colombina<\/span><\/div>\n<\/li>\n<li>\n<div> \/ \/ Advertising <\/div>\n<\/li>\n<li>\n<div> \/ \/ Indoor<\/div>\n<\/li>\n<li>\n<div> \/ \/ Social<\/div>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<div> \/ \/<\/div>\n<\/li>\n<li>\n<div><span style=\"font-style:italic; color:#1f1f17\">SUBJECT #2  &#8211; Eskimo<\/span><\/div>\n<\/li>\n<li>\n<div>\/ \/<\/div>\n<\/li>\n<li>\n<div>PRINT<\/div>\n<\/li>\n<li>\n<div>\/ \/<\/div>\n<\/li>\n<li>\n<div>publication<\/div>\n<\/li>\n<li>\n<div>\/ \/<\/div>\n<\/li>\n<li>\n<div>behind the scenes<\/div>\n<\/li>\n<\/ul>\n<p><img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/04\/ingrediente_italia-tradizione-en.jpg\" alt=\"\"><br \/>\n<img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/04\/ingrediente_italia-tradizione2-en.jpg\" alt=\"\"><br \/>\n<img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/03\/ingrediente_italia-taste.jpg\" alt=\"\"><br \/>\n<img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/03\/ingrediente_italia-taste2.jpg\" alt=\"\"><br \/>\n<img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/03\/ingrediente_italia-taste3.jpg\" alt=\"\"><\/p>\n<ul>\n<li>\n<div> \/ \/ <span style=\"font-style:italic; color:#1f1f17\">New Rant<\/span><\/div>\n<\/li>\n<li>\n<div> \/ \/ Brand Identity <\/div>\n<\/li>\n<li>\n<div> \/ \/ Multimedia<\/div>\n<\/li>\n<li>\n<div> \/ \/ Collaterals<\/div>\n<\/li>\n<\/ul>\n<ul>\n<li>\n<div> \/ \/<\/div>\n<\/li>\n<li>\n<div><span style=\"font-style:italic; color:#1f1f17\">New Rant<\/span><\/div>\n<\/li>\n<li>\n<div>\/ \/<\/div>\n<\/li>\n<li>\n<div>Brand Identity<\/div>\n<\/li>\n<li>\n<div>\/ \/<\/div>\n<\/li>\n<li>\n<div>Multimedia<\/div>\n<\/li>\n<li>\n<div>\/ \/<\/div>\n<\/li>\n<li>\n<div>Collaterals<\/div>\n<\/li>\n<\/ul>\n<p><img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/03\/ingrediente_italia-rant.jpg\" alt=\"\"><br \/>\n<img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/04\/ingrediente_italia-rant_card-en.jpg\" alt=\"\"><br \/>\n<img decoding=\"async\" src=\"\/wip\/touche\/wp-content\/uploads\/2025\/04\/ingrediente_italia-rant_card2-en.jpg\" alt=\"\"><\/p>\n<h1><svg width=\"28.11mm\" height=\"60px\" version=\"1.1\" viewBox=\"0 -3 28.11 60\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><g transform=\"translate(-62.623 -72.506)\"><path d=\"m86.452 75.407-20.925 21.635 20.875 22.176\" fill=\"none\" stroke=\"#89836b\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"8\"\/><\/g><\/svg><span class=\"uk-visible@m\">Prev<\/span><\/h1>\n<p><p>\n        <a href=\"https:\/\/www.pursang.group\/wip\/touche\/en\/works\/\"><span>Works<\/span><\/a>\n    <\/p>\n<\/p>\n<h1><span class=\"uk-visible@m\">Next<\/span><svg width=\"28.11mm\" height=\"60px\" version=\"1.1\" viewBox=\"0 -3 28.11 60\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><g transform=\"translate(-62.623 -72.506)\"><path d=\"m66.201 75.586 20.925 21.635-20.875 22.176\" fill=\"none\" stroke=\"#89836b\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"8\"\/><\/g><\/svg><\/h1>\n<p><!--more--><br \/>\n<!-- 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ps-works-progetto\",\"content\":\"Project:\",\"text_align\":\"center\",\"title_color\":\"primary\",\"title_element\":\"div\",\"title_style\":\"h1\"}},{\"type\":\"headline\",\"props\":{\"class\":\"ps-works-progetto\",\"content\":\"<span>Ingrediente Italia is a Bologna-based company specializing in the restaurant industry.<\\\/span>\",\"margin_remove_top\":false,\"text_align\":\"center\",\"title_color\":\"primary\",\"title_element\":\"div\",\"title_style\":\"h2\"}},{\"type\":\"headline\",\"props\":{\"class\":\"ps-works-progetto\",\"content\":\"<span>It offers consulting services for restaurant businesses and manages several venues, each with its own unique identity: from the elegance of <span style class=\\\"uk-text-bolder\\\">Massimiliano Poggi Cucina,<\\\/span> to the boldness of the <span style class=\\\"uk-text-bolder\\\">NEW RANT<\\\/span> line, to the traditional cuisine of <span style class=\\\"uk-text-bolder\\\">Vicolo 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